How to Use QR Codes for Lightning Rod Installation Services to Enable Access

QR codes have become an essential tool for bridging offline and online customer interactions in today's digitally driven world. For lightning rod installation services, these codes represent a strategic advantage, enabling more efficient lead capture, information sharing, and post-installation engagement. With residential lightning protection increasingly important for homeowners and property managers, reducing friction at every stage of the customer journey is crucial.

Lightning rod installation businesses face unique challenges: educating customers on the urgency and benefits of protection systems, minimizing missed high-value prospects, and differentiating themselves in a competitive environment. Traditionally, this relied on analog processes such as printed brochures and manual follow-ups. These methods are inefficient, disconnected from digital journeys, and fail to capture silent interest or prioritize marketing effectively.

QR codes in marketing transform every offline interaction, such as direct mail, yard signs at installation sites, or invoices, into a measurable digital touchpoint. This shift allows businesses to capture intent immediately, provide targeted educational content, and enable prompt follow-up. The following sections provide practical steps and examples showcasing how QR codes enable smarter lead qualification, faster response, and better analytics for engaging and converting the right prospects.

How to Achieve More Qualified Leads in Lightning Rod Installation Services Using QR Codes: A Step-by-Step Guide

Many prospective customers research lightning protection solutions without taking immediate action, which causes high-value leads to slip through the cracks. QR codes address this gap by turning curiosity into a direct path to education, qualification, and scheduling. Instead of relying on passive brochures or generic landing pages, QR codes send people to exactly the right resource for their situation, then record that engagement for follow-up.

Replacing analog processes is central to this transformation. Paper estimate requests become mobile-friendly forms prefilled with job details. Printed brochures become dynamic pages with videos, FAQs, and calculators. Manual sign-up sheets at home shows become instant, high-intent contacts that sync to your CRM. The result is a shorter time to appointment and more qualified conversations for sales teams.

• Replace static materials with tailored digital content: Link QR codes to an educational microsite that explains lightning protection system types, surge protection options, and maintenance plans. Include short videos and a 2-minute risk self-assessment to pre-qualify interest using Google Forms.
• Place QR codes where intent is highest: Put scannable codes on job site signs, service vans, door hangers, storm-season mailers, and community event booths. Each placement signals different intent, which you can segment and nurture accordingly.
• Track what performs and double down: Use dynamic QR codes to test different offers like free inspection, same-week appointments, or storm-readiness checklists. Let scan and conversion data guide budget and creative decisions.
• Define success with simple, proof-ready metrics: Focus on scan volume per placement, scan-to-form completion rate, booked inspections, and average days from scan to estimate. Tie these to win rate and job revenue in your CRM.

By integrating QR codes across the funnel, installers can reduce lost prospects, capture leads in real time, and allocate resources more effectively toward engaged buyers. When you coordinate QR experiences with your sales process, you gain faster response times, better segmentation, and a data-backed understanding of what converts in your service area. Platforms like Sona QR product overview streamline the workflow end to end, from code generation to analytics and CRM sync.

Why Do QR Codes Matter for Lightning Rod Installation Services?

Lightning rod installation often begins offline: a neighbor sees your yard sign, a building manager grabs a brochure at a trade show, or a homeowner receives your postcard after a local storm. The disconnect between these encounters and digital follow-up means most potential leads go untracked. QR codes make every touchpoint actionable and measurable. With one scan, a passerby can access your “scan to get a free lightning risk estimate” form, watch a 60-second explainer, or book a consultation. That small step eliminates friction and captures the moment of interest.

Dynamic QR codes raise the bar further. You can change destinations without reprinting, swap A and B offers, or route visitors by device type or location. If a severe weather event hits a region, update the code’s destination to highlight priority scheduling or safety checklists. For time-constrained homeowners and risk-averse property managers, this flexibility meets them with the right message at the right time, without asking them to download an app or type a long URL.

• Offline to online gaps, solved: Appointment cards, yard signs, and fleet vehicle wraps no longer rely on phone calls alone. QR codes put a booking form a tap away, while your dashboard logs where and when the interest started.
• Speed and simplicity for busy buyers: No login, no app, no friction. A scan can pre-fill forms with UTM parameters that record context like the specific neighborhood or event where the code was scanned.
• Dynamic content for a changing landscape: Weather seasonality, code updates, and new offers make flexibility essential. Dynamic QR codes powered by tools like Sona QR let you update destinations instantly.
• Trackability and attribution you can trust: Flyers and brochures are hard to measure by themselves. QR codes show scan counts, device types, and time of day, then connect those signals to booked appointments and revenue with multi-touch attribution.
• Cost efficiency at scale: Codes are inexpensive to produce and can be printed on materials you already use: brochures, invoices, magnets, helmets, and equipment panels. The incremental cost is small compared to the data and leads you gain.

For materials common in this industry, such as door hangers, post-installation documentation, or storm-readiness leaflets, QR codes act as a bridge into your digital journey. Use them to serve localized strike data, explain insurance benefits, and demonstrate the ROI of protection systems. Every scan builds a richer picture of your market’s needs.

Common QR Code Formats for Lightning Rod Installation Services Use Cases

Key QR code formats solve engagement and attribution challenges across the customer journey. The most effective options for lightning rod installers are those that simplify contact, booking, education, and post-install advocacy.

• Web links: Send scanners to tailored landing pages featuring service overviews, system diagrams, storm-readiness guides, and safety certifications. Use sections for residential, commercial, and multi-site properties to guide self-selection.
• Forms: Capture estimate or inspection requests with mobile-first forms. Pre-populate fields like campaign source and neighborhood. Add photo upload fields for roofline images to streamline quoting. For forms, see this Google Forms QR guide.
• vCards: Let property managers and insurance partners save your sales engineer’s contact details instantly. Equip your team with vCard QR codes on badges, business cards, and email signatures.
• Review requests: Route satisfied clients to Google, Yelp, or industry-specific review pages. For commercial clients, send them to a testimonial intake form with prompts about safety, compliance, and uptime. Here’s how to drive Google reviews.
• App downloads: If you support facility teams with a maintenance or inspection checklist app, a QR code can auto-detect device type and route users to the right app store. This is useful for commercial accounts that use digital PM workflows.
• SMS or email pre-fill: Trigger a pre-composed text like “I would like a lightning protection inspection at [address].” This is ideal for storm-season door hangers and magnet mailers where fast action matters. Consider QR to SMS for quick responses.

Dynamic codes are ideal for frequently updated resources like storm alerts, seasonal offers, and event-specific content. Static codes are acceptable for evergreen destinations such as your warranty registration page or a general service overview. With Sona QR, you can create both types, manage them centrally, and switch destinations without reprinting.

Where to Find Growth Opportunities

Growth hides in the places where interest sparks but rarely gets captured. Lightning protection sits at the intersection of safety, compliance, and budget planning, which means buyers often research quietly and decide later. QR codes help you intercept that latent demand and guide it into measurable action. Learn how to leverage intent data to prioritize follow-up.

Focus on placements that align with high-intent moments and local urgency. After major storms, homeowners and property managers are receptive to risk assessments and safety audits. During community events and trade shows, facility teams are looking for code-compliant solutions and vendor partners. Your goal is to meet each audience with a quick, relevant next step.

• Job site signs and yard banners: Turn nearby curiosity into booked inspections. Include a prominent callout like “Scan for a free lightning risk score for your address.” Track which neighborhoods generate leads and optimize canvassing routes. See how QR on banners drives action.
• Door hangers and direct mailers: Target regions that recently experienced storm activity. Offer priority scheduling or group rates for HOA communities. Segment by ZIP and use personalized URLs behind dynamic QR codes to compare performance. Make direct mail measurable by design.
• Trade shows and event sponsorships: Add QR codes to booth signage, banners, and handouts. Offer a facility manager’s checklist or NFPA 780 compliance overview to capture qualified commercial leads. Reference UL’s guidance on code-compliant installation.
• Product packaging and post-install documentation: Link to maintenance schedules, surge protector replacement reminders, and warranty registration. These placements drive retention, referrals, and upsell opportunities for surge suppression and monitoring.
• Fleet vehicles and uniforms: Service vans park in the driveways and lots of your target audience. Use a “Scan to schedule a free inspection” code near your contact info. Add scannable badges to technician uniforms for on-site referrals.
• Community bulletin boards and sponsor signage: Sports fields, HOA newsletters, and local hardware stores are prime for awareness. A “Scan for local strike data map” offer draws in homeowners and DIYers who care about safety.

Maximize placements where interest is likely but traditional capture methods fall short. Each scan turns an offline impression into a data-backed engagement that your team can act on quickly and intelligently.

Use Cases for QR Codes in Lightning Rod Installation Services

QR codes improve conversion and reduce lead loss at key touchpoints across residential, commercial, and institutional buyers. The most effective use cases combine a relevant offer with a clear path to action and a feedback loop that informs future campaigns.

• On-site quotes: Enable neighbors and passersby to request inspections or quotes immediately from job site signage, door hangers, and vehicles. The QR code routes to a neighborhood-specific landing page with a quick form. Outcome: higher local lead volume, faster scheduling, and higher close rates due to social proof.
• Post-installation maintenance: Provide easy access to owner resources, warranty registration, surge protection swap reminders, and a maintenance scheduling form. Place the code on documentation, equipment panels, and service stickers. Outcome: increased retention, recurring revenue from maintenance contracts, and more 5-star reviews. Consider using stickers and labels to keep resources handy.
• Lightning risk assessments: Distribute QR-enabled tools that let users input address, building type, and roof details to receive a preliminary risk score. Gate deeper results behind a contact form. Outcome: a steady pipeline of intent-rich leads prioritized by urgency and property type.
• Storm-season readiness campaigns: Use direct mail with QR codes linking to a video briefing on local strike patterns and safety steps, plus an offer for a discounted inspection within 7 days. Outcome: higher scan rates during seasonal peaks and measurable booking lift in affected ZIP codes.
• Commercial compliance and safety: Place QR codes on spec sheets and proposal packets that open NFPA 780 summaries, sample CAD diagrams, and a contact form for multi-site assessments. Outcome: faster buying cycles with educated decision makers and more qualified RFP invitations. See examples of commercial lightning protection.

Each of these use cases can be made dynamic by route rules such as ZIP-based pages, time-of-day scheduling prompts, and device detection. Use Sona QR to manage versions and link performance to downstream outcomes in your CRM.

How to Build High-Value Audiences for Retargeting with QR Code Campaigns

Each QR scan captures intent and context. When you deploy codes across signs, mailers, events, and documentation, you generate distinct signals that can be used to segment audiences and trigger the right follow-ups. Doing this well turns a single scan into a multi-touch relationship that keeps you top of mind until the buyer is ready.

Start by mapping codes to key journey stages and audience types. Homeowners scanning a yard sign are in early research mode. A facilities director scanning a compliance guide has a different set of needs and timelines. Maintenance clients scanning a service sticker need reminders, not top-of-funnel education.

• Create unique QR codes for each journey stage: Use an “awareness” code on yard signs that links to a short explainer and local testimonials. Use a “consideration” code on brochures that opens a risk calculator. Use a “conversion” code on pricing sheets that routes directly to booking.
• Tag audiences based on use case: Label scans as homeowner, commercial manager, contractor partner, or insurance adjuster. Tag action types like “watched video,” “requested quote,” or “downloaded checklist” to enable behavior-based nurturing.
• Track location, channel, and timing: Use UTM parameters and Sona QR’s analytics to see scan patterns by neighborhood, event, and time of day. Build segments like “post-storm weekend scans” to trigger rapid-response outreach, then activate intent-driven retargeting.
• Feed segments into your CRM and ad platforms: Sync to HubSpot or Salesforce so scans create or update contacts with contextual fields. For setup, see Sona + HubSpot, then build custom audiences for Meta and Google based on scan tags and serve tailored creative to move each segment forward.

For lightning protection specifically, align segments to key distinctions: homeowners vs. HOAs and property managers, new installations vs. maintenance and upgrades, and low-risk regions vs. high-strike corridors. This specificity helps your messaging, offers, and cadence match the reality of each buyer’s situation.

Integrating QR Codes into Your Multi-Channel Marketing Mix

QR codes act as connectors that unify print, events, and field operations with your digital engine. When managed centrally, they allow you to test offers, learn from performance, and push those insights into sales and advertising without guesswork. The goal is to make every channel scannable and every scan actionable.

In lightning rod installation, the most common media include brochures, door hangers, yard signs, trade show collateral, and invoices. Add codes to each, then monitor which assets bring people into your funnel and which convert. Over time, shift spend toward the formats and neighborhoods that produce the best outcomes.

• Brochures and print collateral: Add QR codes that route to landing pages for residential, commercial, or institutional buyers. Offer a risk calculator or photo upload for roof assessments. Each scan reveals which content resonates and which locations respond.
• Direct mail: Make postcards and door hangers measurable by using personalized QR codes tied to ZIP or neighborhood. Send scanners to a localized page with regional strike data and a book-now incentive. Compare performance by list, creative, and storm proximity.
• On-site signage: Turn yard signs and window placards into proactive lead generators. Feature a testimonial snippet and a “Scan for a free inspection” call to action. Use dynamic destination links that update during peak season for faster scheduling.
• TV, digital signage, and video ads: If you run local TV or sponsor scoreboard screens, give viewers an immediate way to act. A QR code that opens a booking or risk-check form reduces friction compared to asking them to remember a URL. Explore TV commercials to drive instant scans.
• Conferences, trade shows, and events: Put QR codes on booth signage, handouts, and badges. Tag scans by event and session to see which topics drive engagement. Follow up with content matched to the materials they scanned.

QR codes are the offline onramp to your digital marketing engine. With a centralized platform like Sona QR, you can manage codes, test destinations, sync engagement data to your CRM, and build a single source of truth for attribution across channels.

Step-by-Step QR Campaign Execution Checklist

Launching a QR-powered initiative is straightforward when you break it into clear steps. The key is to align each step with a business outcome, then design your creative and tracking to prove impact. Use this checklist to plan, execute, and optimize your next campaign.

Step 1: Choose Your Use Case

Clarify the job your campaign needs to do. For lightning rod installation services, examples include increasing inspection requests after a storm, capturing commercial leads at a facilities expo, or accelerating warranty registrations to boost retention.

• Define a specific goal: Choose one outcome such as “book 30 residential inspections in ZIP 60645 within 14 days” or “capture 100 facility manager contacts at the state safety conference.”
• Match the offer to intent: Pair storm-season mailers with “Scan for a 48-hour priority inspection,” while event signage offers “Scan for NFPA 780 compliance checklist.”
• Set baseline and targets: Record last season’s inspection volume or last event’s lead count. Set realistic targets for scan-to-form rates and bookings.

Step 2: Pick a QR Code Type

Decide whether to use static or dynamic codes based on your need for flexibility and data. In most performance-focused scenarios, dynamic codes are the right choice.

• Static for evergreen content: Use on items with long shelf lives like warranty stickers and equipment panels. Route to a permanent owner resources page.
• Dynamic for campaigns and testing: Use for mailers, signs, events, and ads where you will test offers and need analytics. Update destinations without reprinting.
• Enable tracking and retargeting: With Sona QR, add UTM parameters, labels, and device rules. This enables precise attribution and audience building.

Step 3: Design and Test the Code

Design affects scannability and response. Make the code obvious, the benefit clear, and the experience seamless across environments.

• Brand and frame the code: Add your logo, use high-contrast frames, and include a benefit-focused CTA like “Scan for local strike data and a free estimate.”
• Size for distance and lighting: Yard signs need larger codes than brochures. Test at expected distances in daylight and low light to ensure reliability.
• Validate across devices: Test on multiple phones, operating systems, and camera apps. Check that the page loads quickly and is mobile-friendly.

Step 4: Deploy Across High-Impact Channels

Choose placements that align with your audience and goal. For lightning rod installers, prioritize neighborhoods near recent strike activity, event footprints, and places where your team is already visible.

• Neighborhood and storm targeting: Deploy door hangers and mailers in high-urgency ZIPs within 72 hours of a storm. Use dynamic codes to update offers by region.
• Job sites and fleets: Add codes to yard signs, window placards, and vehicle wraps. Train crews to point out the sign and encourage scans by neighbors.
• Events and partners: Place QR codes on trade show signage, handouts, and partner co-marketing pieces. Label each placement to measure contribution.

Step 5: Track and Optimize

Analytics turn scans into strategy. Use data to refine creative, shift budget to winners, and coach teams on what to promote.

• Instrument everything: Use Sona QR to track scans by time, device, and location. Append UTMs for source, medium, campaign, and content variant.
• Monitor conversion flow: Watch scan-to-form and form-to-book rates. Identify drop-off points like slow-loading pages or confusing fields.
• Iterate fast: A/B test CTAs, hero copy, and offers. Update dynamic destinations mid-campaign. Share insights with field teams and adjust placements accordingly.

Tracking and Analytics: From Scan to Revenue

QR codes are more than engagement tools. They are measurement engines that connect offline interest to online actions and, ultimately, to revenue. For lightning rod installation teams, this connection is critical. Without it, you cannot tell which placements and offers drive booked inspections, proposals, and closed jobs.

What matters most is seeing beyond the scan. You need to understand which channels produce qualified leads, how quickly they move to scheduling, and what the average job value is per source. That level of detail lets you make smart investments by neighborhood, event, and creative variant.

• Track every scan: Capture timestamp, device, location, and source placement. Compare weekday vs. weekend performance and storm vs. non-storm windows.
• Measure engagement by channel: See which materials drive action. Yard signs might win on scan volume, while mailers may yield higher booking rates in certain ZIPs.
• Respond in real time: Use live dashboards to promote winning offers and pause underperformers. During storm surges, route scans to a priority scheduling page.
• Sync with your CRM: Enrich leads in HubSpot or Salesforce with scan metadata like neighborhood and content type. Trigger alerts for high-intent actions such as completing a risk assessment.
• Attribute revenue: Connect scan events to pipeline stages and closed revenue using offline attribution.
• Unify fragmented touchpoints: Link QR scans with website visits, ad clicks, emails, and sales activities to build a complete buyer journey. Identify which combinations of touchpoints predict purchase readiness.

The result is clarity. Sona QR captures real-world engagement, and Sona.com translates that into revenue insights. You will know what to print more of, where to deploy teams, and how to message each segment to accelerate conversions.

Tips to Expand QR Success in Lightning Rod Installation Services

QR performance improves when you treat codes as part of an orchestrated journey rather than one-off links. Focus on unique codes per asset, clear CTAs, and automation that moves people forward after they scan. Equip your teams to promote scanning and explain what customers get in exchange.

Choose tactics that match your physical media and buyer behavior. For lightning rod installers, that means job site visibility, storm-season urgency, and commercial compliance education. Add creative placements that catch attention without disrupting safety or workflow.

• Use unique QR codes for each asset: Assign a different code to every yard sign, mailer variant, and event banner. This granularity reveals the true winners and informs future spend.
• Add UTM parameters to every destination: Tag traffic by source, medium, campaign, and content. This precision turns your analytics into a decision-making engine.
• Trigger follow-up flows after scans: Send an automated SMS or email with appointment links, FAQs, and a prep checklist. Use scan tags to tailor content for homeowners vs. property managers.
• Educate staff and customers on why to scan: Teach crews to point out the yard sign QR and explain the benefit. Add a clear promise near the code, such as “Scan for a 48-hour inspection slot.”
• Deploy creative placements: Put QR codes on equipment panels for maintenance access, on magnet mailers for storm-season readiness, and on digital business cards for sales engineers at events.

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Real-World Examples and Creative Inspiration

Several firms have turned missed opportunities into growth with QR codes. A Midwest installer added codes to every yard sign, linking to testimonials and a quick-quote form, resulting in higher-quality local leads. Scan data revealed that signs placed at corner lots generated 2.1 times more scans than mid-block placements, which guided future sign positioning and crew training.

Another company placed risk-assessment flyers with QR codes in commercial lobbies, generating more inquiries and revealing demand spikes during storm season. They routed scans to a property manager–specific questionnaire and a short NFPA overview, which qualified leads before sales calls. Over a quarter of scans occurred within 72 hours after severe weather alerts, which led the team to layer in weather-triggered ads that reinforced the QR offer.

At industry expos, live QR demos led to measurable revenue uplift from scan-generated leads. One team used separate codes for each demo station, allowing them to see which topics drew the most interest. They followed up with tailored content that matched the scan source, such as grounding options or surge protection strategies. That level of personalization increased post-event meeting bookings and shortened sales cycles.

For residential markets, a door hanger campaign used dynamic QR codes that updated offers by neighborhood. During a two-week period following a local storm, the destination switched to a priority scheduling page with an abbreviated form. Scan-to-booking rates doubled compared to the previous non-dynamic campaign. The installer also learned that including a photo of a nearby project on the landing page improved trust and conversion. For inspiration, browse these residential installations.

These examples illustrate a consistent pattern: QR codes make offline curiosity visible and actionable. By using dynamic routing, segmented offers, and clear calls to action, lightning rod installers can create a continuous learning loop that compounds results over time.

Expert Tips and Common Pitfalls

Teams that excel with QR codes embrace a test-and-learn mindset. They track performance by placement, audience, and offer, then rapidly iterate creative and routing to improve outcomes. Small changes in CTA language, landing page load times, and sign positioning often produce outsized gains.

Avoid avoidable errors that undermine scanning and conversion. Blurry or too-small codes, low-contrast printing, and vague CTAs can kill performance. So can slow or non-mobile pages. Prepare your staff to champion scanning, and always explain the benefit in plain language.

• Use dynamic QR codes for changeable content: If the material might need updates or testing, choose dynamic codes. This saves reprint costs and makes optimization fast.
• Prevent scanning issues with smart design: Place codes on flat, high-contrast surfaces. Test at the expected distance and angle. Add white space around the code and keep the logo small enough not to interfere with readability.
• Train your team to promote the value: Give crews a one-sentence script, such as “Scan this to grab a 48-hour inspection slot and see strike data for your street.” Confidence from staff drives scans.
• Monitor regional scan patterns: When storms hit, scan volume spikes. Adjust staffing and scheduling to handle the surge. Update dynamic destinations to feature priority booking.
• Pair every code with a clear benefit statement: Replace generic “Learn more” with “Scan for local strike data and a free estimate.” Benefit-driven CTAs consistently boost response.

QR codes are more than a convenience. They represent a strategic approach for lightning rod installation services to identify opportunities, educate buyers, and measure marketing impact. By making each interaction interactive and measurable, companies convert offline curiosity into leads and reduce missed prospects, delayed outreach, and unproven spend. With the right process and tools, including Sona QR and Sona.com, you can scale data-driven growth across residential, commercial, and maintenance markets.

Conclusion

QR codes have revolutionized lightning rod installation services by transforming traditional information sharing into instant, measurable client engagement. Whether it’s simplifying access to installation guides, enabling seamless appointment scheduling, or providing real-time updates on service status, QR codes streamline communication and elevate customer trust. Imagine your clients scanning a code to instantly verify certifications or receive maintenance tips—enhancing their confidence and satisfaction while driving repeat business.

With Sona QR, you can effortlessly create dynamic, trackable QR codes tailored for every touchpoint in your lightning rod service journey. Update content anytime without reprinting, monitor scan data to understand client behavior, and connect each interaction directly to increased service bookings and revenue growth. No more missed opportunities—just smarter, more impactful customer connections.

Start for free with Sona QR today and turn every scan into a powerful catalyst for growth in your lightning rod installation business.

FAQ

What are the benefits of installing a lightning rod system?

Installing a lightning rod system provides protection against lightning strikes, reduces property damage, ensures safety compliance, and can increase insurance benefits.

How much does it cost to install a lightning protection system?

The article does not specify exact costs but suggests that costs vary and emphasizes focusing on offers like free inspections and priority scheduling to increase engagement.

How do I choose a reliable lightning rod installation service?

Choose a service that educates customers clearly, offers measurable and trackable engagement through tools like QR codes, provides code-compliant installations, and has a data-driven follow-up process.

What is the process involved in installing a lightning protection system?

The process involves assessing risk, selecting the appropriate protection system type, scheduling installation, and following up with maintenance and surge protection plans.

How do I maintain a lightning protection system after installation?

Maintenance includes scheduling regular inspections, replacing surge protectors as needed, registering warranties, and following maintenance plans accessible via QR codes on documentation or equipment panels.

What are the different types of lightning protection systems available?

The article references residential, commercial, and multi-site lightning protection systems with options including surge protection and maintenance plans.

How can I ensure my lightning protection system is code-compliant?

Ensure compliance by consulting NFPA 780 guidelines, using providers who offer code-compliant installation documentation, and accessing compliance resources via QR codes.

What are the signs that my property needs a lightning protection system?

Signs include residing in high-strike regions, recent severe weather events, or property types that require safety and compliance measures.

How do I know if my current lightning protection system is still effective?

Effectiveness can be assessed through regular inspections, maintenance reminders, and risk assessments often accessible via QR codes provided by your installer.

What are the common mistakes to avoid when installing a lightning rod system?

Common mistakes include using low-contrast or small QR codes, vague calls to action, slow or non-mobile-friendly landing pages, and failing to promote the benefits of scanning QR codes.