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THE sQR TEAM
August 24, 2025

How to Use QR Codes in Window Cleaning Equipment Suppliers to Enable Access

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In today’s digitally driven world, QR codes have evolved from a novelty to a strategic powerhouse in bridging offline engagement with online action. For window cleaning equipment suppliers, QR codes represent a frictionless, measurable way to boost lead generation and product discovery without requiring an app download or complex setup. Buyers can scan from a catalog, box, or booth banner and land on exactly what they need such as spec sheets, maintenance guides, or instant quotes.

The impact is practical and immediate. QR codes reduce friction at every physical touchpoint, surface buying intent in real time, and feed that intent into your CRM where sales and marketing can act fast. With dynamic QR technology and attribution tools, suppliers can finally connect scans to pipeline, proving which products, placements, and messages actually move revenue.

The right strategy transforms static materials into interactive gateways. From water-fed pole systems to safety gear, every product line can have a dedicated QR path that presents content tailored to the buyer’s context. The result is a clearer view of prospect behavior, more timely follow-up, and campaigns that continuously optimize based on real-world data.

How to Achieve Higher Lead Generation and Engagement in Window Cleaning Equipment Suppliers Using QR Codes: A Step-by-Step Guide

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Window cleaning equipment suppliers frequently struggle to identify and engage qualified leads from offline marketing, resulting in missed sales and incomplete analytics. QR codes bridge this gap by turning catalogs, packaging, displays, and trade show assets into lead capture engines that record buyer interest instantly. Replacing analog processes with scan-to-digital experiences improves data quality, accelerates follow-up, and lifts conversion rates across your funnel.

Start by mapping where buyers interact with your print and physical assets, then connect those moments to targeted digital actions. Every scan should resolve to a specific intent, such as requesting a demo of a water-fed pole, downloading an SDS for a chemical, or checking availability for a pure water system. Integrated tracking and CRM workflows make scans actionable within minutes, not days, and help prioritize outreach.

Here’s how:

  • Replace analog workflows: Swap paper brochures, manual sign-up sheets, and generic inquiry emails for QR-enabled catalogs, product videos, and demo request forms that auto-enrich your CRM.
  • Define outcomes and metrics: Set goals for demo bookings, quote requests, and scan-to-lead conversion rates. Segment scans by product type, campaign source, and buyer persona to track performance with precision.
  • Optimize placement and CTA: Put QR codes where they are most likely to be seen and used, such as box lids, shelf tags, service counters, fleet vehicles, and booth banners. Use clear calls to action like “Scan for spec sheet” or “Scan for bulk discount.”
  • Implement identity-aware tracking: Use dynamic codes with attribution tags so you can identify company-level interest and trigger outreach quickly. Prioritize follow-up for high-value scans while minimizing missed opportunities. Learn how to turn scans into leads with account identification.
  • Automate follow-up: Connect QR scans to sequences in your CRM or marketing automation platform. Send a thank-you email within minutes, notify the assigned rep, and retarget scanners with relevant ads based on the product they viewed using intent retargeting.
  • Iterate continuously: Evaluate scan volumes, form conversions, and post-scan engagement weekly. Test different landing pages, offers, and code designs, then scale what works and sunset underperforming placements.

This playbook replaces outdated, static touchpoints with measurable interactions that drive pipeline growth. Sona QR is built to support every step, from generating dynamic codes and tagging campaigns to syncing scan data with your CRM for fast, coordinated follow-up.

Why Do QR Codes Matter for Window Cleaning Equipment Suppliers?

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In this category, many high-intent interactions occur offline. Buyers review catalogs at a warehouse counter, flip through brochures at a trade show, or scan a shelf tag while comparing squeegee channels. Without a digital bridge, these moments go untracked and the buyer remains anonymous. QR codes close that gap by enabling instant action and data capture that aligns with exactly what the buyer was considering. For inspiration specific to the industry, explore commercial cleaning ideas that translate well to window cleaning suppliers.

QR codes also raise the quality of the experience. Instead of relying on a sales rep to find the latest product sheet or email an SDS after the fact, the buyer gets what they need on the spot. That speed builds trust and shortens decision cycles. For compliance-sensitive items like safety harnesses or chemicals, dynamic QR codes ensure information updates without reprinting, which reduces risk and supports policy adherence across the buyer’s operation.

  • Offline-to-online bridge: Move customers from print to digital in a single scan, whether they are holding a brochure, looking at a box, or standing at your booth. Link directly to spec sheets, calculators, videos, or a pre-filled quote form.
  • Speed and simplicity: Eliminate friction for busy contractors and facility managers who do not have time to search or download apps. One scan delivers the right content within seconds.
  • Dynamic content flexibility: Update landing pages, promotions, or documentation behind the same printed QR code as products evolve. This is ideal for seasonal offers, backordered items, or revised safety guidelines.
  • Trackability and attribution: Record who scanned, when, and where to identify high-intent accounts and engagement patterns. Feed this data into your CRM to guide follow-up and retargeting. For strategy, see offline attribution.
  • Cost efficiency: QR codes are quick to create, inexpensive to deploy, and easy to scale across a product catalog, packaging, signage, and fleet. Minimal creative lift yields compounding insights.

When QR codes are woven into everyday materials, the supplier gains a persistent, measurable channel for engagement. The result is fewer missed leads, smarter segmentation, and marketing that adapts rapidly to what buyers are actually scanning.

Common QR Code Formats for Window Cleaning Equipment Suppliers

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Not all QR codes serve the same purpose. Selecting the right format for each use case ensures the buyer lands on content that matches their intent while giving your team the data needed for optimization. From everyday web links to tracked forms and contact handoffs, the mix you choose determines both experience and analytics quality.

Dynamic QR codes are particularly effective for this industry. With product specs, pricing, and compliance information changing regularly, dynamic codes let you update destinations post-print and add UTM parameters to trace source, location, and campaign. Use static codes for evergreen resources like general care guides, and use dynamic codes when you need flexibility, personalization, or retargeting.

  • Web links: Drive scanners to landing pages, interactive product selectors, video demos, or side-by-side comparisons of channels, rubbers, and poles. Ideal for in-store signage, packaging, and catalogs.
  • Forms: Capture demo requests, financing inquiries, rental quotes, or service support tickets. Prefill product details to reduce friction and speed conversion.
  • vCards: Let buyers save an account manager’s contact details instantly from a business card, trade show badge, or delivery slip, making future reordering and support faster. See how QR enhances business cards.
  • Download links: Deliver SDS documents, maintenance checklists, inspection logs, or PDF catalogs. Add tags to attribute downloads to the product or campaign that triggered interest.
  • App downloads: If you offer an app for inventory checks, reorders, or service scheduling, route scanners to the correct store based on device type and geo.

With dynamic QR codes managed in a platform like Sona QR, you can generate all of these formats, update destinations without reprinting, and analyze performance across campaigns, products, and audiences.

Where to Find Growth Opportunities

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Growth happens where offline attention meets a timely digital path. Window cleaning equipment suppliers often have more of these opportunities than they realize. Map your top physical touchpoints, then place QR codes that match what the buyer likely needs in that moment. The best placements combine high visibility with a clear benefit for scanning.

Prioritize locations where buyers compare options, evaluate safety, or consider larger investments like pure water systems or water-fed poles. Also leverage mobile and direct mail touchpoints to capture regional and account-level demand, particularly for commercial contracts and recurring supply orders.

  • Trade shows and industry conferences: Add QR codes to booth walls, demo equipment, and leave-behinds. Offer scan-to-compare tools, show specials, or a slim form for on-site demo scheduling.
  • Product packaging and tags: Use product-specific codes to link to setup videos, SDS files, and warranty registration. Include upsell paths for compatible accessories and consumables.
  • Point-of-sale displays: Turn counter time into engagement with codes that reveal bulk pricing, loyalty program sign-ups, and instant quotes for facility managers.
  • Delivery vehicles: Place QR codes on van doors and tailgates that route to a regional catalog or request-a-quote form. Use short benefit text such as “Scan for contractor pricing.” Manage and track these with QR on vehicles. For additional regional visibility, consider yard signs.
  • Direct mail flyers: Add personalized QR codes that link to product recommendations by segment, such as high-rise kits for building services contractors or eco-friendly detergents for schools. Activate mail with QR for direct mail. For creative execution, see flyer tips from Jobber.

Aligning codes with these high-impact zones creates a consistent offline-to-online bridge. You will capture interest that previously vanished, understand which assets perform, and allocate budget toward channels that move buyers forward.

Use Cases for QR Codes in Window Cleaning Equipment Suppliers

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Practical, well-scoped use cases are the foundation of an effective QR program. Start with actions that mirror common buyer needs, then measure how each scan translates into deeper engagement or revenue. The best early wins tend to be close to the point of consideration or post-purchase support.

Use QR codes to simplify the leap from curiosity to commitment. Shorten the time it takes to find specs, verify safety, request pricing, and reorder consumables. Each scan not only helps the buyer but also tells you exactly what kind of value they are seeking, which is essential for segmentation.

  • Equipment reviews and comparisons: Place QR codes on packaging, shelf talkers, and booth displays that link to verified reviews and head-to-head comparisons of squeegees, channels, and water-fed poles. Use Google reviews to build confidence and identify buyers who are close to purchasing.
  • Instant quote requests: Let buyers scan a code on a specific SKU card, then land on a pre-filled quote form that includes model, quantity, and optional accessories. This reduces errors and response time, especially for larger orders and tenders.
  • Compliance and safety guidelines: Add QR codes to pure water systems, harnesses, and chemicals that open current safety instructions, SDS documentation, and maintenance logs. Reduce risk and reveal which accounts prioritize safety and training.
  • Warranty registration and support: Prompt buyers to register products immediately after purchase. Use the scan to collect the serial number, trigger onboarding emails, and invite them to a care schedule that increases product lifetime value. Enable this with QR on stickers and labels.
  • Reorder and replenishment: Include QR codes on consumables like rubber refills or detergents that open a one-click reorder page. Capture repeat demand without relying on memory or manual ordering.

Suppliers that implement these use cases typically see a noticeable lift in engagement, with scan-to-visit rates often in the 20 to 40 percent range when CTAs are clear and placement is thoughtful. Over time, the data also shows which product lines attract the most interest, allowing you to promote the right mix and streamline inventory.

How to Build High-Value Audiences for Retargeting with QR Code Campaigns

Each scan is a behavior signal that can power more relevant marketing. By deploying multiple codes across touchpoints, you can build segments based on intent, channel, and timing. This creates a retargeting strategy fueled by what buyers actually do, not assumptions about what might interest them.

For window cleaning equipment suppliers, meaningful audience distinctions often include contractor type, facility use case, and product complexity. For example, a scanner of a water-fed pole comparison deserves different follow-up than someone who downloads a detergent SDS. The more specific your tags, the more effective your nurture tracks will be.

  • Create unique QR codes by funnel stage: Use awareness codes on flyers and vehicle wraps, consideration codes on catalogs and shelf tags, and conversion codes on pricing sheets and quote forms. Tag each scan by stage to align messaging and offers.
  • Segment by intent and content type: Distinguish scanners who watched a demo video, downloaded compliance materials, or asked for financing options. Route them into behavior-based journeys tailored to their needs.
  • Track channel and timing context: Capture where and when scans occur, such as in-store vs. trade show, weekday vs. weekend, and pre-purchase vs. post-purchase. These patterns guide staffing, promotions, and campaign cadence.
  • Sync segments with CRM and ad platforms: Send scan data to HubSpot, Salesforce, and platforms like Meta or Google. Trigger email sequences, custom audiences, and sales alerts that target the right products for each segment. Build audiences with intent retargeting.

With Sona QR, each QR becomes a smart entry point into your funnel. Use the platform’s tagging and integrations to enrich contacts, build custom lists, and orchestrate retargeting based on real behavior, such as contractors vs. facility managers or distributors vs. end users.

Integrating QR Codes into Your Multi-Channel Marketing Mix

QR codes bring cohesion to an otherwise fragmented marketing ecosystem. They unify print, in-store, events, and out-of-home with digital experiences that are quick to access and easy to measure. This connected approach is especially useful for suppliers balancing trade shows, catalogs, dealer networks, and direct sales.

Work backward from your most common touchpoints, then assign each a purposeful QR journey. When every channel funnels into a measurable action, your team can attribute outcomes, double down on the highest-performing content, and retire assets that do not pull their weight.

  • Brochures and print collateral: Add QR codes that open product configurators, spec sheets, or a curated catalog section by trade such as high-rise vs. residential. Track which pages drive scans to identify top interests.
  • Social media and UGC campaigns: Use QR overlays in images and short videos to move followers to local demos or contest entries. Encourage customers to submit photos of their setups, then tag scanners for case-study outreach.
  • Direct mail: Turn mailers into conversion paths with QR codes that link to limited-time offers or pre-approved financing applications for larger equipment. Personalize by region or account type.
  • Digital signage and video ads: Place large, high-contrast codes on in-store screens or training videos that route to a downloadable checklist or bundle pricing page. Reduce friction for busy shoppers with digital signage.
  • Conferences and trade shows: Put QR codes on booth signage, staff badges, and swag to capture interest seamlessly. Tag scans by day and session to understand peak engagement windows and follow up accordingly. Enable networking via badges.

A centralized platform like Sona QR lets you manage codes across channels, monitor performance, and sync scan data to your CRM. The result is a continuous loop of learning and optimization that raises campaign ROI over time.

Step-by-Step QR Campaign Execution Checklist

A structured campaign process ensures you move from idea to measurable impact without gaps in tracking or follow-up. Use the steps below to plan, launch, and optimize QR campaigns tailored to window cleaning equipment buyers.

Step 1: Choose Your Use Case

Select one or two focused scenarios that tie directly to revenue or retention. For example, drive demo requests for a new water-fed pole line or gather feedback on an eco-friendly detergent that targets schools and healthcare facilities. Avoid generic “learn more” codes that create clicks without intent.

Clarify the physical placements for each use case, such as shelf talkers near poles and brushes, box inserts for SDS downloads, or trade show banners offering a scan-to-quote incentive. Determine the desired post-scan action and how it will be measured in your analytics and CRM.

Step 2: Pick a QR Code Type

Choose between static and dynamic based on the need for flexibility and tracking. Static codes are suitable for evergreen assets like maintenance checklists. Dynamic codes are best for any campaign that needs updates, attribution, or segmentation, such as promotional pricing or region-specific offers.

Define the destination for each code. Use landing pages built for mobile with a single, obvious action. Add UTM parameters to attribute scans by channel, product line, and audience. If you need identity resolution or remarketing, dynamic codes through Sona QR provide the needed infrastructure.

Step 3: Design and Test the Code

Design for visibility in the environments where scanning happens. Keep codes large enough for distance viewing on trade show walls and high contrast on packaging and shelf tags. Include brief, benefit-driven CTAs like “Scan for SDS” or “Scan for contractor pricing” next to the code.

Test with different devices, angles, and lighting. Account for gloves, wet hands, and low-light warehouse conditions that can affect scan reliability. Validate that every code resolves to the correct destination and that tracking parameters populate as intended in your analytics.

Step 4: Deploy Across High-Impact Channels

Roll out your codes where they will have the biggest impact for your audience. For suppliers, this often means catalogs, in-store signage, packaging, and trade shows. Complement with fleet vehicles for regional awareness and direct mail for account-based outreach.

Coordinate deployment with sales and operations. Ensure store staff and booth teams know the value of each code and can explain it succinctly. Stagger deployments if needed to isolate performance by channel and identify which placements deliver the best scan-to-lead conversion.

Step 5: Track and Optimize

Monitor scans in real time by placement, product, and audience segment. Connect Sona QR to your CRM to enrich contacts, trigger workflows, and alert sales reps when high-value scans occur. Review early results and troubleshoot any codes with low engagement or high bounce rates.

Iterate your creatives, CTAs, and destinations. A/B test landing page headlines, offer framing, and visual treatments. Use results to guide budget allocation and future print runs, pausing underperformers and replicating top performers across similar contexts.

Tracking and Analytics: From Scan to Revenue

Traditional analytics rarely capture the real impact of offline materials. Knowing that 500 brochures were handed out provides little insight into how they influenced pipeline. QR codes change the equation by translating offline engagement into digital signals that you can measure, attribute, and act on. For window cleaning equipment suppliers, this means finally seeing which products and placements drive high-quality conversations and closed deals.

Go beyond counting scans and focus on what happens next. Track how many scanners view multiple pages, request a quote, book a demo, or reorder consumables. Attribute outcomes back to the campaign and placement. When identity resolution is supported, convert anonymous scans into known accounts and decision makers, raising the precision of your follow-up. Deepen methodology with offline attribution.

With Sona QR and Sona.com, you can:

  • Track every scan: Capture time, device, location, and campaign source to understand when and where engagement peaks.
  • Measure engagement by channel: Compare performance across catalogs, packaging, trade shows, and vehicles to identify top drivers of interest.
  • Respond in real time: Optimize campaigns mid-flight using live data, adjusting CTAs, offers, and placements for better results.
  • Sync with your CRM: Enrich leads and contacts in HubSpot, Salesforce, and other tools with scan activity and product-level interest tags.
  • Attribute revenue: Connect scans to pipeline and closed-won deals using identity resolution and multi-touch attribution, so you can prove ROI.
  • Unify touchpoints: Link QR scans with website visits, email engagement, and ad clicks to build a complete buyer journey from first touch to purchase readiness.

This analytics workflow transforms QR codes into a performance channel. Scans become signals, signals become conversations, and conversations become revenue. Your team gains the clarity to invest where it counts and the agility to adapt quickly.

Tips to Expand QR Success in Window Cleaning Equipment Suppliers

Small improvements in design, placement, and process can produce outsized gains in scan rates and conversions. Focus on clarity, immediacy, and relevance. Make every scan feel like a shortcut to value, and tie each interaction to a follow-up that keeps momentum moving toward purchase or reorder.

Pick the tips that align with your most common materials and buyer journey stages. Train your staff to promote the benefit of scanning, not just the existence of a QR code. The combination of strong CTAs and knowledgeable teams consistently outperforms passive placements.

  • Use unique codes for each asset and product line: Differentiate by catalog page, shelf tag, vehicle, and mailer to pinpoint what works. Tag codes by SKU family such as squeegees, poles, or pure water systems to improve merchandising decisions.
  • Add UTM parameters to every destination: Attribute traffic accurately by source, medium, and campaign. Consistent tagging helps you compare placements and justify print investments with confidence.
  • Trigger follow-up flows after each scan: Send a thank-you email, share a comparison guide, or offer a limited-time discount on the product scanned. Automations in Sona QR, HubSpot CRM, and Salesforce keep the conversation going.
  • Educate staff and customers on why to scan: Coach counter staff to say, “Scan this to get the SDS and a maintenance checklist” or “Scan for contractor pricing and same-day pickup.” Clear benefit statements lift scan rates significantly.
  • Deploy creative flows tied to operations: Place QR codes on service invoices for one-tap reorders of rubber refills and sleeves. Add codes to rental equipment tags that open inspection checklists and a quick extension form.

These practices reduce missed opportunities, sharpen attribution, and boost ROI across print-heavy channels. You can generate and track your first QR codes for free with Sona QR, then scale what works using integrated analytics and CRM syncing.

Final Thoughts

QR codes are more than digital shortcuts. They are a strategy for connecting offline interest to online action and measurable outcomes. For window cleaning equipment suppliers, they turn every catalog, package, and booth into a performance-driven touchpoint that reveals buyer intent, speeds decisions, and elevates the customer experience.

Here is what they deliver when implemented thoughtfully:

  • Instant engagement: Move buyers from flyers, signage, and packaging to spec sheets, quotes, and demos with one scan.
  • Connected journeys: Guide customers from awareness to conversion through targeted content and timely follow-up.
  • Actionable data: Translate each scan into an intent signal that informs segmentation, retargeting, and revenue attribution.

Adopting QR codes with dynamic management, analytics, and CRM integration gives suppliers the tools to capture demand at the source and convert it into measurable results. Sona QR offers an end-to-end platform for generating, tracking, and optimizing codes, while Sona connects engagement to pipeline and revenue. Start creating QR codes for free.

Conclusion

QR codes have transformed window cleaning equipment suppliers from simple product providers into dynamic, customer-centric businesses. By integrating QR codes, suppliers can streamline product information access, showcase usage tutorials, and offer instant support—enhancing the customer experience while driving smarter inventory and sales management. Imagine your clients effortlessly scanning a code to access specs, maintenance guides, or exclusive deals, turning every interaction into a high-value engagement.

With Sona QR, you gain the power to create dynamic, trackable QR codes in seconds, update content instantly without reprinting, and connect every scan to actionable insights that fuel growth. This means better customer acquisition, improved service delivery, and measurable ROI—all from a simple scan. Start for free with Sona QR today and transform how your window cleaning equipment business connects, converts, and thrives.

FAQ

What are the top window cleaning equipment suppliers?

The article does not list specific suppliers but focuses on how window cleaning equipment suppliers can use QR codes to boost lead generation and engagement.

How do I choose the right window cleaning equipment for my business?

Choosing the right equipment involves understanding buyer needs at key touchpoints and using tools like QR codes to access detailed specs, maintenance guides, and demos tailored to different products such as water-fed poles and safety gear.

What are the essential tools for a window cleaning business?

Essential tools include water-fed pole systems, safety gear, squeegees, channels, and consumables like rubber refills and detergents, with QR codes facilitating access to product info and reorder options.

Where can I find high-quality window cleaning equipment at a reasonable price?

While the article does not specify vendors, it suggests using QR codes on packaging, catalogs, and displays to quickly access quotes, bulk pricing, and product comparisons that help find quality equipment at good prices.

What are the latest innovations in window cleaning equipment?

The article highlights the use of dynamic QR codes as a key innovation, enabling interactive content, real-time tracking, and seamless offline-to-online buyer engagement for window cleaning equipment.

How can QR codes improve lead generation for window cleaning equipment suppliers?

QR codes turn offline assets like catalogs and trade show banners into lead capture tools that record buyer interest instantly, improve data quality, accelerate follow-up, and increase conversion rates.

What types of QR codes are best for window cleaning equipment suppliers?

Dynamic QR codes are recommended for flexibility and tracking product updates and campaigns, while static codes suit evergreen resources like maintenance guides.

Where should I place QR codes to maximize engagement in window cleaning equipment sales?

Place QR codes on product packaging, shelf tags, trade show booths, delivery vehicles, direct mail flyers, and point-of-sale displays where buyers compare options or consider purchases.

How do QR codes help with compliance and safety information?

QR codes provide instant access to up-to-date safety guidelines, SDS documents, and maintenance logs without reprinting materials, reducing risk and supporting compliance.

Can QR codes assist with customer reordering and support?

Yes, QR codes on consumables and equipment tags can open one-click reorder pages and trigger warranty registration, onboarding emails, and care schedules to increase product lifetime value.

How do window cleaning equipment suppliers track the effectiveness of QR code campaigns?

Using platforms like Sona QR, suppliers can track scans by time, location, product, and campaign source, sync data with CRMs, measure engagement, and attribute revenue to specific offline touchpoints.

What is the recommended process to launch a QR code campaign for window cleaning equipment?

The process includes selecting focused use cases, choosing QR code types, designing and testing codes for visibility and reliability, deploying across key channels, and continuously tracking and optimizing performance.

How do QR codes enhance the buyer experience in window cleaning equipment sales?

They provide instant, frictionless access to relevant content like spec sheets, videos, and quotes, speeding decision-making and building trust through real-time information delivery.

What are some common QR code use cases for window cleaning equipment suppliers?

Use cases include equipment comparisons, instant quote requests, compliance info access, warranty registration, product support, and one-tap reordering of consumables.

How can window cleaning equipment suppliers use QR codes for marketing segmentation and retargeting?

By tagging scans with buyer intent, channel, and timing data, suppliers can build high-value audience segments and sync this with CRM and ad platforms to deliver tailored follow-up and retargeting campaigns.

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What Our Clients Say

"Really, really impressed with how we're able to get this amazing data ...and action it based upon what that person did is just really incredible."

Josh Carter
Josh Carter
Director of Demand Generation, Pavilion

"The Sona Revenue Growth Platform has been instrumental in the growth of Collective.  The dashboard is our source of truth for CAC and is a key tool in helping us plan our marketing strategy."

Hooman Radfar
Co-founder and CEO, Collective

"The Sona Revenue Growth Platform has been fantastic. With advanced attribution, we’ve been able to better understand our lead source data which has subsequently allowed us to make smarter marketing decisions."

Alan Braverman
Founder and CEO, Textline

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