Analytics Overview

Real-world insights, real-time results with Sona QR Analytics

With Sona QR, you don’t just launch campaigns—you learn from them. Our analytics turn everyday scans into a treasure trove of insights. See where, when, and how your customers are engaging, and use those insights to continuously improve performance.

Marketing Hero image

Features

Track every scan in real-time

Sona QR gives you live updates on how your QR codes are performing. Whether it’s on packaging, signage, or print ads, you’ll see exactly how many people are engaging, when they’re scanning, and how often it’s happening.

Discover where your audience is—down to the city

With built-in location analytics, you can identify which regions or cities are most responsive to your campaigns. Use that intel to shift spend, personalize messaging, or launch geo-targeted content.

See how your audience connects

Understand the devices and operating systems your audience uses—whether it’s iPhones, Androids, tablets, or desktops. Use this to optimize your landing pages and ensure flawless mobile experiences.

Understand what happens after the scan

Engagement doesn’t stop at the QR code. Sona QR tracks what users do next—whether they click a button, view a video, or drop off. These insights help you fine-tune your CTAs and landing flows for maximum impact.

Turn campaign comparisons into smart strategy

Compare the performance of multiple QR codes side by side to see what resonates best. Test different creative, placements, or copy to find your winning formula—powered by data, not guesses.

Make your reports effortless

Sona QR lets you export visual dashboards and performance data instantly. Whether you’re sharing with clients or internal teams, your reporting is clean, accurate, and presentation-ready.

Why it matters?

With Sona QR Analytics, every scan becomes a strategic data point. Gain visibility into how your audience interacts in the real world, improve future campaigns with precision, and prove the ROI of your offline efforts—all in one powerful dashboard.

Sona Analytics

Unlock Powerful Insights from
Every Scan with Sona Analytics

Understanding how your smart QR codes drive engagement should be as seamless as creating them.
With Sona Analytics, you can track, analyze, and optimize every scan in real-time—all in one intuitive platform.

Gain a 360-degree view of customer interactions and transform data into action.
Make smarter decisions, maximize impact, and fuel growth with Sona.

Get Started

Why use Analytics?

All Your QR Code Data in One Place

All Your QR Code Data in One Place
  • Track scans and engagement metrics in a single, easy-to-use dashboard

  • Filter by date, location, and device to uncover trends and audience behavior

  • Export data instantly  for seamless reporting and deeper analysis

Create QR Code

Create Smarter, More Engaging Brand Experiences

Go beyond basic scan tracking—Sona Analytics helps you understand what truly drives engagement.
  • Identify top-performing QR codes  and optimize placement for maximum impact

  • Leverage detailed insights to craft personalized, data-driven experiences

  • See where, when, and how audiences engage to refine your marketing strategy

Create QR Code

Scale with Confidence and Prove Your Impact

Make informed decisions backed by data. Sona Analytics equips you with the tools to track, optimize, and showcase results effortlessly.
  • Monitor scans in real-time to quickly adjust and improve campaigns

  • Track cross-channel performance across print, social, email, and SMS

  • Download charts and export raw data for streamlined stakeholder reporting

Create QR Code

© 2023 Sona Labs LLC, All rights reserved.