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QR Codes for The QSR (Quick Service Restaurants) Industry

Enhance Fast Food Experiences

Sona QR codes provide QSR businesses with innovative ways to streamline ordering, engage customers, and increase brand loyalty.

QSR (Quick Service Restaurants)

Enable Contactless Ordering & Payments

Reduce wait times and improve customer convenience by offering Sona QR-powered menu access, online ordering, and digital payment options. Customers can also scan Sona QR codes at drive-thrus, tables, or kiosks to customize orders, reducing congestion and improving service speed.

Create QR Code

Strengthen Customer Loyalty Programs

Use Sona QR codes to simplify loyalty program enrollment, offer exclusive discounts, and reward frequent visitors, boosting retention. Restaurants can also use Sona QR codes to facilitate digital receipts, reducing paper waste and promoting sustainability while maintaining seamless transaction records.

Create QR Code

Improve Marketing ROI

Embed Sona QR codes in packaging, promotional materials, and in-store displays to drive social media engagement, collect feedback, and increase brand awareness. Sona QR codes can link to nutritional information, allergy warnings, or behind-the-scenes content, enhancing transparency and building trust with customers.

Create QR Code

Key Features

Branded QR Codes

Maximize your brand's impact.
Add your logo, colors, and custom designs to match your brand. Ensure a cohesive look across all touchpoints and print materials with artist-designed, white-labeled codes.

Dynamic Codes & Destinations

Drive location-based connections.
Deliver location-specific content—like product details, promotions, or service offers—when customers scan a QR code on-site or at events, providing a relevant and personalized experience.

CRM Collection

Turn scans into sales.
Connect QR code scans, forms, and landing pages to your CRM to capture leads, track interactions, and turn moments like store visits or product demonstrations into real business opportunities.

FAQs about QR codes in the QSR (quick service restaurants) industry

What's the ideal placement for QR codes in a restaurant?

For optimal scanning at quick service restaurants, place Sona QR codes on tabletops, counter displays, drive-thru menus, and food packaging. The codes should be at least 1.5-2 inches wide for close-range scanning at tables, and 3-4 inches for menu boards viewed from several feet away. Ensure codes have good contrast, aren't placed on highly reflective surfaces, and include a clear call-to-action like "Scan for contactless ordering" or "Scan for exclusive deals."

How do QR codes improve the drive-thru experience?

Sona QR codes streamline drive-thru operations by enabling pre-ordering and express pickup. Customers can scan codes on promotional materials before arriving, place their order, and simply pick up at the window—reducing wait times and increasing throughput. QR codes at the menu board can also link to detailed nutritional information, customization options, or limited-time offers without slowing down the ordering process.

Can QR codes help manage peak-hour restaurant rushes?

Absolutely. Sona QR codes significantly reduce congestion during rush hours by enabling self-service ordering. By placing QR codes at tables or in waiting areas, customers can browse menus, place orders, and pay without waiting in line. This distributed ordering system reduces bottlenecks at the counter, allows staff to focus on food preparation, and improves overall customer satisfaction during busy periods.

How can QSRs use QR codes to boost customer loyalty?

Sona QR codes make loyalty programs frictionless for quick service restaurants. Customers can scan a QR code to instantly join loyalty programs without downloading apps or filling out forms. Each scan can automatically track visits, accumulate points, and deliver personalized rewards based on ordering history. QR codes can also provide instant access to birthday offers, flash promotions, or secret menu items for loyalty members, increasing program participation and customer retention.

What customer data can restaurants collect through QR codes?

Sona QR codes provide QSRs with valuable first-party data including visit frequency, popular ordering times, menu item preferences, average spending, and promotional response rates. This information helps restaurants optimize menus, staffing schedules, and marketing campaigns. When integrated with POS systems, QR code data builds comprehensive customer profiles while remaining compliant with privacy regulations, allowing for personalized marketing without compromising customer trust.

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