How to Use QR Codes in Petroleum Companies to Enable Access

Petroleum companies face increasing pressure to innovate amid shifting market demands, evolving safety standards, and the urgent need to deliver seamless customer and operational experiences. Manual processes, from safety inspections and asset tracking to loyalty program signups, often leave high-value prospects and critical compliance data unrecorded, resulting in missed opportunities and increased risk of regulatory lapses. The impact is felt at every level, from operational inefficiency and lost revenue to diluted customer experience.

QR codes have rapidly emerged as a strategic asset in petroleum companies, enabling instant, reliable connections between field operations, customers, and digital systems. In a sector where missing or fragmented data undermines business outcomes, QR technology allows for real-time engagement and frictionless data capture, solving the persistent challenge of identifying and acting upon high-intent interactions both on-site and online.

By embedding QR codes into day-to-day touchpoints, from fuel pump signage and equipment tags to incident reporting logs and marketing collateral, petroleum companies can bridge previously disconnected workflows. This supports efficiency and compliance while addressing the pain of untracked or anonymous engagement by turning every scan into a traceable opportunity. This guide shows how to leverage QR codes to enable access for petroleum companies, unlocking measurable business outcomes while supporting sustainability, security, and an improved customer experience.

How to Enable Access in Petroleum Companies Using QR Codes: A Step-by-Step Guide

Connecting physical assets and offline environments to digital actions is essential for petroleum companies seeking to overcome missed opportunities and bottlenecks caused by outdated systems. Paper-based checklists and manual logs often delay follow-up or create fragmented records, making it difficult to act quickly and keep vital information unified. QR codes solve this by making every physical touchpoint an immediate trigger for digital action, from opening a pre-filled incident report to confirming a safety briefing.

Modern QR code platforms let you route scans to specific destinations that match the operational context. For example, a QR tag on a fuel pump can link to a mobile-optimized loyalty signup, while a code on a spill kit can open the correct safety data sheet based on the product in use. When integrated with systems of record, such as a CMMS for maintenance or a CRM for customer engagement, each scan is timestamped, attributed, and analyzed for continuous improvement.

• Deploy use cases tailored to petroleum operations: Link QR codes on safety equipment to digital certification records or enable instant incident reporting via mobile forms like google forms.
• Define success metrics: Track reductions in incomplete or delayed records, faster audit cycles, and higher customer participation at service points. Use specific targets, such as achieving 95 percent completion of daily pump inspections or a 30 percent lift in loyalty signups.
• Design for durability and clarity: Use high-contrast codes with simple calls to action, such as Scan for service history or Scan to report a spill. Choose materials rated for chemical exposure and UV, and place codes within ergonomic reach while protecting them from damage.
• Leverage tracking and integrations: Monitor scan activity in real time, and connect data to maintenance, compliance, and marketing platforms using Sona QR’s product overview. This gives operations leaders visibility into process adherence along with insights into customer and contractor engagement.

Some companies have replaced error-prone paper inspection lists with QR-enabled digital checklists, allowing technicians to timestamp, complete, and instantly sync compliance data to central systems. The result is a narrow window in which safety or operational issues can go unresolved, improved accountability, and faster closeout of corrective actions. When paired with platforms such as Sona QR for code management and Sona.com for attribution, petroleum companies can connect scans to outcomes like reduced downtime, improved safety KPIs, and measurable revenue lift. See Sona’s blog post titled The importance of accurate revenue attribution for context.

Why Do QR Codes Matter for Petroleum Companies?

A common frustration in petroleum companies is the difficulty of bringing field teams and customers into digital workflows without causing lost data or introducing complexity. Offline-to-online gaps mean that customers or partners who engage with your brand at a pump station or on equipment often remain invisible in your marketing, compliance, or safety systems. This loss of visibility breaks the chain between engagement and actionable insight, making it hard to prove ROI or demonstrate regulatory adherence.

QR codes provide simple, universal access through the camera that is already in every pocket. There is no app to install and no kiosk to maintain, which reduces friction and increases adoption. With dynamic QR codes and routing, you can update destinations and content without reprinting, which is critical when rules, promotions, or procedures change. For campaign best practices, explore marketing with QR codes. Most importantly, each scan becomes a signal that can be attributed to a location, asset, or campaign, so you see what is working and where to optimize.

• Offline to online gaps: Many visitors see your pumps, posters, or service counters but never take a digital action. QR codes close this gap by connecting scanners to a form, portal, or content experience the moment they are engaged, capturing intent while attention is highest.
• Simplicity and speed: Scanners can check in, request assistance, or retrieve instructions in seconds. For field teams, this means fewer transcription errors and faster reporting. For customers, it means fewer steps between interest and conversion.
• Dynamic content flexibility: Regulations, pricing, and promotions change frequently. Dynamic QR codes let you switch the destination behind a printed code, so you can keep information current and campaigns relevant without reprinting.
• Trackability: Unlike traditional signage, QR codes generate analytics such as scan counts, devices, time-of-day patterns, and top locations. This helps detect bottlenecks, identify high-intent audiences, and evaluate safety adherence.
• Cost efficiency: Codes are inexpensive to produce and easy to deploy across facilities, vehicles, and collateral. You avoid the sunk costs and data silos associated with manual logging and unmeasurable print-only campaigns.

Applied to common petroleum materials such as pump toppers, c-store shelf talkers, spill response posters, technician lanyards, and driver handbooks, QR codes make each asset actionable and measurable. They also help unify interactions across retail fueling, lubricants, and B2B fuel services, giving leadership a connected view of the customer and the operation.

Common QR Code Formats for Petroleum Company Use Cases

Petroleum companies operate complex environments with distinct audiences: retail customers, fleet drivers, contractors, technicians, regulators, and community stakeholders. Each group needs different information and actions, so matching QR formats to use cases is critical for adoption and impact. Choosing the right format also influences data capture, security, and user experience.

Dynamic QR codes are particularly valuable in this sector since procedures, promotions, and documentation change often. Static codes can still work for evergreen content like a fixed safety data sheet, but dynamic codes ensure flexibility and deliver analytics. Your platform should support both, with access controls and link management to keep sensitive content secure.

• Web links: Route scanners to landing pages for service requests, loyalty enrollment, compliance portals, and product information. This turns passive signs into active pathways for conversions and recordkeeping.
• vCards: Facilitate instant contact saving for account representatives, regional safety officers, or terminal managers. vCards reduce missed follow-ups after site visits or trade shows and help partners reach the right person fast. Here’s how to share contact info with QR.
• Forms: Replace manual incident logs, near-miss reports, JSA checklists, or maintenance tickets. Pre-fill asset or location data using unique URLs, so submissions are clean, standardized, and immediately actionable with google forms.
• Wi-Fi access: Let vetted contractors or visitors connect to a guest network with one scan, reducing help desk load and improving productivity during maintenance windows or audits.
• App downloads: Streamline installs for field tools, customer loyalty apps, or fleet fueling apps by detecting device type and directing to the correct store page. This reduces drop-off in the install process.
• SMS or email: Pre-populate messages to support lines, safety hotlines, or account teams. This gives scanners a clear next step while supplying your team with structured, traceable inbound requests, as shown in text message campaigns.

Advanced platforms support short links, device detection, and campaign parameters. With Sona QR, you can create all these formats in one place, govern them centrally, and update destinations as programs evolve. For safety-sensitive content or proprietary documentation, consider adding single-use links, password protection, or SSO to control access.

Where to Find Growth Opportunities

High-potential QR touchpoints are scattered across a petroleum company’s footprint: fuel islands, c-store interiors, forecourts, foremen trucks, terminals, depots, tank farms, and corporate offices. Without a deliberate plan, you end up with inconsistent adoption, poor data quality, and missed insight into what customers and teams need in the moment. A coordinated approach ensures every scan contributes to a complete picture of engagement and performance.

Start with a map of your physical and printed assets, then overlay your priority outcomes such as higher loyalty enrollment, faster safety reporting, or more efficient service verification. Match each location to a specific QR destination and call to action. Assign ownership and set benchmarks so you know whether a placement is succeeding or needs optimization.

• Fuel pump and storefront signage: Drive loyalty signups, mobile pay adoption, safety messaging, or feedback requests. Codes here close the loop between in-the-moment interest and measurable action with minimal friction. Storefronts can be optimized using storefronts.
• Equipment tags: Attach durable QR labels to dispensers, tanks, hoses, emergency shutoffs, and spill kits that point to service histories, procedures, or certification records. This speeds verification and reduces compliance gaps.
• Printed safety materials: Add codes to posters and pocket guides for up-to-date safety data sheets, emergency protocols, and training acknowledgments. Capture confirmations to strengthen audit trails.
• Direct mail and invoices: Include codes for contactless payment, contract renewals, or account feedback. This increases response rates and shortens the collections cycle while improving attribution with direct mail.
• Out-of-home advertising: Use QR codes on billboards, transit ads, and forecourt screens to turn brand impressions into visits to a landing page, quote request, or station locator. Track performance by location and creative; see billboards.

Coordinating QR strategy across these touchpoints turns anonymous interactions into data-rich signals. You can then analyze patterns by region, franchise, or asset type, and use those insights to refine promotions, training, and operations. Over time, QR placements become an always-on sensor network for your business.

Use Cases for QR Codes in Petroleum Companies

Old-fashioned logbooks and generic forms make it hard to tie specific interactions back to outcomes such as reduced incidents, higher revenue, or better customer retention. QR-enabled workflows address these challenges by capturing the who, when, and what of each engagement, and routing that data to the right system automatically. Below are practical use cases that align with common petroleum company goals.

For operations and safety, QR codes provide immediate access to the latest procedures and enable structured reporting. For customer experience and revenue, they activate on-site traffic and connect it to digital journeys, so marketing can follow through with personalized messaging and offers. Deployed together, these use cases create a connected loop between field execution and corporate strategy.

• Asset maintenance: QR codes on pumps, tanks, compressors, and POS terminals open equipment records, usage guides, and service forms. Technicians submit timestamped updates, and managers monitor compliance at the asset level, reducing downtime and repeat issues.
• Safety protocol verification: Codes on safety stations and PPE cabinets link to updated procedures, safety data sheets, and verification forms. Staff scan to acknowledge briefings, and supervisors see who has completed which steps, supporting regulatory adherence and faster audits.
• Incident and near-miss reporting: Place QR codes at high-risk zones such as loading racks, tank dikes, or c-store back rooms. Scanners access a simple form with location pre-filled, add photos, and submit in seconds. Safety teams receive instant alerts for triage and resolution.
• Contractor onboarding: At terminal entrances, use QR codes to deliver site-specific safety orientations, badge requests, and Wi-Fi credentials. Visitors complete training before entering, and access is logged for traceability. Streamline badge requests.
• Customer loyalty registration: Turn pump toppers and c-store displays into digital entry points for loyalty signups, coupon activation, and mobile pay. Codes feed a CRM or loyalty platform, linking foot traffic to future campaigns with proven retail strategies.
• Product education and upsell: On lubricant displays and forecourt posters, QR codes open comparison tools or how-to content for seasonal products. This supports consultative selling and increases average ticket value; see how QR on lubricant packaging drives transparency and engagement.
• Community engagement: Add QR codes to sustainability reports, sponsorship banners, or community notice boards that gather feedback, share environmental initiatives, and build trust through transparent updates.

Each use case should have a clear owner, a defined destination experience, and a measurable outcome such as completion rate, average time to resolution, or revenue per participant. That discipline turns QR codes from a novelty into a performance lever.

How to Build High-Value Audiences for Retargeting with QR Code Campaigns

On-site engagement often goes untracked, which makes it difficult to retarget prospects who demonstrate real intent. By assigning unique codes to discrete touchpoints and mapping them to funnel stages, petroleum companies can build highly targeted audiences based on actual behavior rather than assumptions. The same approach works for safety and operations by segmenting scans by location, incident type, or asset class to prioritize follow-up. For paid media execution, see Sona’s Playbook titled Intent-Driven Retargeting: Driving High-Impact Campaigns with First-Party Intent Signals.

For customer marketing, consider distinctions such as retail fuel customers versus fleet cardholders, in-store shoppers versus at-pump scanners, and coupon hunters versus high-value buyers. For B2B and wholesale, distinguish between procurement contacts, maintenance decision makers, and drivers. These segments determine the best follow-up, from discount offers to maintenance scheduling prompts.

• Create unique QR codes for each journey stage: Use distinct codes for awareness placements like billboards, consideration content like lubricant comparison charts, and conversion offers like in-store coupons. Each scan builds a list aligned with funnel stage and intent.
• Tag audiences based on use case: Differentiate scans related to safety training, product exploration, job applications, service requests, or loyalty enrollment. Tags help assign priority and determine the next best action for each individual or account.
• Track location, channel, and timing: Segment by station, region, forecourt versus in-store, weekday versus weekend, and daypart. These signals reveal context and readiness, guiding everything from staffing to promotion scheduling.
• Feed segments into your CRM and ad platforms: Sync scan data to tools like HubSpot, Salesforce, and Meta Ads. Trigger personalized email sequences, custom audiences, and sales alerts that reflect the scanner’s behavior and context, not just their identity.

With Sona QR, every code becomes a smart entry point, and with Sona.com you can connect scans to multi-touch journeys across web, ads, and email. That way, a loyalty signup at the pump can later be correlated with in-store purchases and seasonal promo response, giving you a complete picture of customer lifetime value.

Integrating QR Codes into Your Multi-Channel Marketing Mix

QR codes act as connective tissue across print, physical locations, digital campaigns, and field events. They make traditionally unmeasurable channels, such as OOH and trade shows, part of your data-driven marketing engine. For petroleum companies with a mix of retail and B2B offerings, this connection unlocks full-funnel visibility from first impression to repeat purchase.

The key is consistency. Use standardized design templates for codes and calls to action, set UTM parameters for every destination, and centralize monitoring in one platform. Align the destination experience with the context of the scan, such as showing a quick coupon activation on pump toppers, a detailed spec sheet for industrial buyers at trade shows, or a short survey for community outreach. For inspiration and campaign ideas, review these examples of QR codes in marketing.

• Brochures and safety collateral: Printed materials often age quickly. QR codes provide live access to current safety procedures, product specs, and installation guides. Every scan reveals which materials and topics drive engagement.
• Loyalty program and retail promotions: Add QR codes to receipts, shelf talkers, and window clings to enable instant enrollment, coupon clipping, or mobile pay. Link scans to specific offers and correlate with POS data for closed-loop attribution.
• Payment and billing integration: QR-enabled invoices allow instant, contactless payment and autopay enrollment. This reduces DSO and creates a traceable record of billing engagement across accounts.
• Digital signage and video ads: In-store screens, pump toppers with video, and connected TV spots become interactive when viewers can scan to redeem a limited-time offer or learn more about a product. Codes reduce friction and make media measurable. Extend this to TV commercials.
• Events and trade shows: Use scannable booth materials, demo stations, and give-away tags that route to product trials or meeting requests. Tag scans by event and session to segment leads and follow up with relevant content.

A centralized platform like Sona QR helps you manage creative consistency and data integrity across hundreds or thousands of placements. When combined with Sona.com, you can tie scan events to web visits, ad exposures, and CRM activity to understand how each channel contributes to pipeline and revenue.

Step-by-Step QR Campaign Execution Checklist

Launching a QR program does not require a massive overhaul. Start small with one high-impact workflow, validate the experience, then scale to more sites and use cases. The checklist below reflects a sequence that petroleum companies can follow to achieve results quickly while laying a foundation for long-term success.

Be sure to involve both field operators and marketing or IT early. Field input informs placement and environmental durability requirements, while marketing and IT ensure consistent branding, analytics, and integrations. A cross-functional approach accelerates adoption and prevents data silos.

Step 1: Select Your Campaign Use Case and Outcome

Identify areas where fragmented or missed data impacts compliance, customer experience, or operational workflow. For example, replace paper-based safety audit logs with a QR code that launches a mobile form and auto-populates location and asset details. Define the outcome you need, such as higher completion rates, faster incident response, or increased loyalty enrollment.

• Clarify the job to be done: Choose a single, specific workflow like daily dispenser checks, contractor orientations, or coupon redemptions. Narrow scope increases the chance of success and clear measurement.
• Set success metrics: Establish targets such as 90 percent daily inspection completion within 30 days, 50 percent faster incident reporting, or a 25 percent lift in loyalty signups. Tie metrics to business value for stakeholder buy-in.

Step 2: Choose the Right QR Code Type

Select static codes when the destination is stable for the long term, such as a static PDF for a universal safety data sheet. Use dynamic codes for campaigns, forms, or any content likely to change. Dynamic codes enable edits without reprinting and unlock analytics that guide optimization.

• Match format to purpose: Forms and promotions are best served by dynamic codes for agility and tracking. Evergreen content like a fixed emergency hotline can be static to reduce complexity.
• Plan for governance: Use folders, naming conventions, and access controls to manage codes by site, region, and campaign, especially if multiple teams will create and update links.

Step 3: Design and Test QR Visuals

Design for durability and immediate comprehension. Use high-contrast patterns, add a clear CTA such as Scan to report or Scan for coupon, and choose materials rated for exposure to sun, fuel, grease, and cleaning agents. Test scanning angles, lighting, and distances to ensure performance in real conditions.

• Brand with purpose: Include your logo and colors, but prioritize scannability with adequate quiet zones and contrast. Add iconography that communicates the action and benefit at a glance.
• Validate in the field: Test with different phone models, during day and night, and at likely scan distances. Confirm that protective laminates or acrylic covers do not interfere with scanning.

Step 4: Deploy Across Targeted Channels

Prioritize placements where historic bottlenecks exist or where traffic is highest. For operations, start with equipment rooms and safety hubs. For customer marketing, prioritize fuel pumps, storefronts, and point-of-sale. For B2B, focus on trade show booths, sales collateral, and invoices.

• Coordinate rollout: Provide installation guides and photos of correct placement. Assign local champions to maintain and monitor codes, replacing damaged tags promptly.
• Align destination experiences: Ensure the landing page or form is mobile optimized, loads quickly on variable networks, and reflects the context. For example, a pump-side promo page should be scannable and actionable within seconds.

Step 5: Track and Optimize

Monitor scan rates, completion rates, and downstream actions. Use analytics to identify gaps in user journeys, refine copy and offers, adjust placement, and iterate quickly. Integrate with CRM and operational systems to automate follow-up and reduce manual handoffs.

• Instrument for insight: Apply UTM parameters, enable location tagging, and configure event tracking on forms and landing pages. Compare performance by site, region, and asset type.
• Automate next steps: Route incident reports to safety inboxes and SMS alerts, push loyalty signups to email and SMS welcome flows, and trigger service tickets from asset scans. Automation shortens the time between scan and outcome.

Modern QR platforms remove steps from manual processes, minimize human error, and automate recordkeeping, ensuring every engagement is recorded and acted on promptly. With Sona QR for generation and tracking, and Sona.com for multi-touch attribution, you can continuously improve performance across both operations and go-to-market.

Tracking and Analytics: From Scan to Revenue Impact

A persistent frustration in the petroleum sector is the inability to directly connect offline activities such as maintenance checks, safety briefings, or ad engagements to tangible revenue or compliance milestones. Manual logging and siloed tools hide the path between actions and outcomes. This makes it hard to justify investment or pinpoint what works. For measurement strategy, see Sona’s blog post titled The Essential Guide to Offline Attribution: Maximizing ROI Through Offline Channels.

QR-enabled analytics fix this by turning every scan into structured data that flows into your existing systems. When each code is unique to a location, asset, or creative, you can attribute performance precisely. Over time, patterns emerge that guide staffing, promotions, and training. For example, a region that underperforms on loyalty signup scans might benefit from a revised CTA or targeted cashier training.

• Track every scan: Capture timestamp, device type, location, and campaign source for each scan. Analyze peaks and dips to inform staffing, replenishment, and messaging.
• Measure engagement by channel and context: Compare scan rates for pump toppers versus receipts, outdoor versus indoor placements, and different creative variations. Identify media that reliably drives action.
• Respond in real time: Use live dashboards to spot broken links, slow pages, or unexpected drop-offs. Fix issues quickly to protect conversion rates during active campaigns.
• Sync with your CRM and CMMS: Enrich contacts and accounts with scan activity and automatically open tickets for service scans. This closes the loop between physical events and digital records.
• Attribute revenue and compliance outcomes: Connect scan interactions to purchases, contract renewals, or audit outcomes. With identity resolution and multi-touch attribution from Sona.com, you can see how QR engagements contribute to pipeline, closed-won deals, and safety KPIs. Learn more in Sona’s blog post titled Single vs Multi-Touch Attribution Models.
• Unify fragmented touchpoints: Link QR scans to web visits, ad clicks, email engagement, and CRM activity. This produces a complete journey map from first touch to purchase or from safety training to incident reduction.

When scan data becomes part of everyday reporting, teams can defend budgets with evidence, align around shared goals, and iterate intelligently. The result is a culture of continuous improvement powered by real-world signals rather than assumptions.

Tips to Expand QR Success in Petroleum Companies

Expanding from a pilot to a scalable, multi-site program requires standards, training, and automation. The goal is to make QR scans a natural habit for staff, contractors, and customers, then use the resulting data to drive better decisions. Success depends on a combination of operational discipline and marketing creativity.

Invest in maintenance and quality control. Damaged or poorly placed codes erode trust and undermine adoption. Establish a cadence for auditing placements, replacing worn tags, and updating destinations to keep experiences fresh and useful. Communicate the benefits to teams so they champion the program and solicit feedback that informs improvements.

• Assign site-specific or asset-level codes: Use unique identifiers for each site or piece of equipment. This enables apples-to-apples comparisons across locations and reveals hidden performance gaps or best practices worth replicating.
• Use robust source tracking: Add UTM parameters to every QR destination to attribute traffic and actions by source, medium, campaign, and content. This supports detailed reporting and A/B testing for creative and placement.
• Automate workflows from scans: Trigger alerts for safety incidents, open service tickets for maintenance scans, or grant loyalty rewards instantly. Automation reduces delays and ensures the next step happens on time, every time.
• Train frontline teams and explain value: Provide quick reference guides and scripts for cashiers, technicians, and managers. When staff can articulate the benefit, such as faster service or exclusive offers, scan rates rise and data quality improves.
• Explore creative deployments: Use weatherproof codes on pump skirts for 24/7 feedback, QR-enabled shelf talkers that rotate seasonal promotions dynamically, or codes on fuel receipts that route to a satisfaction survey with a coupon for the next visit.

End-to-end QR initiatives do more than fix individual process pains. They provide a platform for ongoing optimization and value capture across operations and marketing. Over time, the data you collect becomes a strategic asset that informs product, staffing, safety, and growth decisions across the enterprise.

QR codes are redefining how petroleum companies operate, engage, and grow. By transforming every physical asset into a digital access point, they convert previously anonymous or untracked touchpoints into actionable business opportunities. This shift allows petroleum companies to address critical challenges such as lost leads, fragmented data, and inefficiency at the root, enabling seamless information flow, prompt regulatory compliance, and more measurable marketing impact.

With a thoughtfully deployed QR strategy supported by tools like Sona QR for creation and tracking and Sona.com for end-to-end attribution, petroleum companies can capture demand at the source and connect it to outcomes. Start creating QR codes for free. The result is a more resilient operation, a more connected customer experience, and a growth engine that is measurable, agile, and built for the future.

Conclusion

QR codes have transformed petroleum companies from traditional information delivery into dynamic, measurable engagement channels. Whether it’s streamlining access to safety protocols, enabling instant equipment diagnostics, or providing seamless customer service at fuel stations, QR codes replace cumbersome processes with fast, mobile-friendly interactions that capture real-time data and optimize operational efficiency. Imagine instantly connecting field technicians to critical resources or empowering customers to access loyalty programs with a simple scan—turning everyday touchpoints into powerful drivers of productivity and satisfaction.

With Sona QR, petroleum companies gain the ability to create dynamic, trackable QR codes in seconds, update content in real time without costly reprints, and link every scan to actionable insights that improve safety, compliance, and customer engagement. No missed opportunities, just smarter operations that fuel growth and reliability. Start for free with Sona QR today and transform your petroleum company’s access points into intelligent, revenue-driving tools.

FAQ

How can QR codes streamline operations in petroleum companies?

QR codes streamline operations by replacing manual logs with digital workflows, enabling real-time data capture for safety inspections, asset maintenance, incident reporting, and compliance tracking, which improves efficiency and accountability.

What are the benefits of using QR codes in the petroleum industry?

QR codes provide benefits such as seamless offline-to-online engagement, reduced manual errors, dynamic content updates without reprinting, trackable analytics, cost-effective deployment, and better integration with operational and marketing systems.

How do QR codes enhance customer experience at fuel stations?

QR codes enhance customer experience by enabling instant loyalty program signups, mobile payments, promotional offers, feedback collection, and access to product education directly at fuel pumps and in-store displays with minimal friction.

What safety measures can be implemented using QR codes in the oil and gas sector?

QR codes support safety by linking to updated safety procedures, certification records, data sheets, and digital incident or near-miss reporting forms, allowing staff to acknowledge briefings and supervisors to monitor compliance and accelerate audits.

How can petroleum companies use QR codes for marketing and branding?

Petroleum companies use QR codes in marketing by embedding them in ads, billboards, direct mail, and events to drive traffic to promotions, loyalty programs, product information, and customer surveys, while tracking engagement and attributing revenue accurately.